PRIVACY POLICY
Updated: October 29, 2024
INTRODUCTION
Your privacy is important to us. This Privacy Policy describes the privacy practices of Bio-Nutritional Research Group, Inc. (“BNRG” “we” “our” or “us”) while using this website (the “Site”). Please take a moment to familiarize yourself with our privacy practices. By accessing or using the Site, you acknowledge this Privacy Policy.
UPDATES
We may update this Privacy Policy based upon evolving laws, regulations and industry standards, or as we may make changes to our Site. We will post changes to our Privacy Policy on this page and encourage you to review our Privacy Policy when you use our Site to stay informed. We will take appropriate measures to inform you, consistent with the significance of the changes we make. If you disagree with the changes to this Privacy Policy, you should discontinue your use of the Site.
CHILDREN’S PRIVACY
We may update this Privacy Policy based upon evolving laws, regulations and industry standards, or as we may make changes to our Site. We will post changes to our Privacy Policy on this page and encourage you to review our Privacy Notice when you use our Site to stay informed. We will take appropriate measures to inform you, consistent with the significance of the changes we make. If you disagree with the changes to this Privacy Notice, you should discontinue your use of the Site.
EXTERNAL LINKS
Our Site may contain links to other websites, including those of our partners or advertisers. Please be aware that we are not responsible for the privacy practices or the contents of other websites. This Privacy Policy does not apply to the information practices of those other websites or platforms. We encourage you to read the privacy statements provided by other websites before you provide personally identifiable information to them.
COLLECTION AND USE OF PERSONAL INFORMATION
We may collect information that personally identifies you (“personal information”) when using our Site. We do not collect sensitive information, as defined under applicable law.
Information You Provide Us
You may provide use with your name, email address, mailing address, phone number and credit card information. We collect this information when you make a purchase from us on our Site. You may also provide us with your email address and phone number to sign up for marketing communications from BNRG.
You may opt-in to receive SMS notifications from us in order to receive order updates and marketing information from us. SMS notifications will only be sent to you to fulfill the purpose for which you have shared your phone number with us. We only share your phone number with third party services like Attentive, who help us send SMS notifications to you. You may opt-in to our SMS delivery services by entering your phone number when prompted at check-out, or by sending a message to the phone number specified on the SMS notice included in our Site
Information We Automatically Collect
When you use the Site, we may automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device using cookies and similar technologies. Additionally, as you browse the Site, we may collect information about the individual web pages or services that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.
COOKIES AND SIMILAR TECHNOLOGIES
We use cookies (small, often encrypted, text files that are stored on your computer or mobile device) and similar technologies (“Cookies”) to provide you with certain functions on our Site and help collect data. This section explains how we use Cookies to collect information about the way you use our Site and how you can control them.
How We Use Cookies
We use Cookies to track how you use our Site by providing usage statistics. Cookies are also used to deliver our information (including updates) and allow account authentication to you based upon your browsing history and previous visits to the Site. Information supplied to us using Cookies helps us to provide a better online experience to our visitors and users and send marketing communications to them, as the case may be. We may combine the information we collect from Cookies with personal information that we have collected from you to learn more about how you use our Site to improve it.
Types of Cookies
We use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your device until you delete them). To make it easier for you to understand why we need them, the Cookies we use on our Site can be grouped into the following categories:
- Strictly Necessary: These Cookies are necessary for the Site to work properly. They include any essential authentication and authorization Cookies for our Site.
- Functional: These Cookies enable technical performance and allow us to remember the choices you make while browsing our Site, including any preferences you set. They also include sign-in and authentication Cookies and IDs that enable you to return without additional sign-in.
- Performance/Analytics: These Cookies allow us to collect certain information about how you navigate the Site and services running on your device. They help us understand which areas you use and what we can do to improve them.
- Targeting: These Cookies are used to deliver relevant information related to our Site to an identified machine or other device (not a named or otherwise identifiable person) which has previously been used to visit our Site. Some of these types of Cookies on our Site are operated by third parties with our permission and are used to identify advertising sources that are effectively driving customers to our Site.
How to Control and Delete Cookies
Cookies can be controlled, blocked or restricted through your web browser settings. Information on how to do this can be found within the Help section of your browser. All Cookies are browser specific. Therefore, if you use multiple browsers or devices to access websites, you will need to manage your Cookie preferences across these environments.
Find out how to manage Cookies on popular browsers:
- Google Chrome, available at https://support.google.com/accounts/answer/61416?co=GENIE.Platform%3DDesktop&hl=en
- Microsoft Edge, available at https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy
- Mozilla Firefox, available at https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Microsoft Internet Explorer, available at https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies
- Opera, available at https://www.opera.com/help/tutorials/security/privacy/
- Apple Safari, available at https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
If you are using a mobile device to access the Site, you will need to refer to your instruction manual or other help/settings resource to find out how you can control Cookies on your device. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
Please note that if you restrict, disable or block any or all Cookies from your web browser or mobile or other device, the Services may not operate properly, and you may not have access to our services available through the Site. We are not responsible for your inability to use our Site or any degraded function you may experience that may be caused by your settings and choices regarding Cookies.
HOW WE USE PERSONAL INFORMATION
We use your personal information for the following purposes and as otherwise described in this Privacy Policy or at the time of collection:
- To provide, operate and improve the Site;
- To fulfill any requests you place using our Site;
- To establish and maintain your account on the Site;
- To conduct our promotions;
- To personalize your experience with the Site and communicate with you;
- To provide support and maintenance;
- To respond to your request and feedback;
- To provide you with marketing communications;
- To help us advertise the Site and display advertisements to you;
- To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations;
- To comply with legal obligations; and
- With your consent.
Payment Processing
Our store is hosted by Shopify, Inc. They provide us with the online e-commerce platform that allows us to sell our products to you. Your data is stored through Shopify’s data storage, databases and general Shopify application. You may review Shopify’s Terms of Service here: https://www.shopify.com/legal/terms. We use Shopify Payments to process your payments. All direct payment gateways adhere to the standards set by PCI-DSS. Shopify Payments will collect, use and process your information, including payment information, in accordance with their privacy policy. You can access Shopify Payment’s privacy policy here: https://pay.shopify.com/tos-privacy-policy.
HOW WE SHARE YOUR PERSONAL INFORMATION
Without limiting the generality of the foregoing, at times, we may make certain personal information available to strategic partners that work with us to provide products and services, or that help us market to customers. For example, this may include affiliate service companies that help us with order processing, credit card processing, or data analysis. We may share any information about you (including, without limitation, personal information) for any purposes not in-consistent with this Privacy Policy, or our statements as the point of collection, and not prohibited by applicable law. We reserve the right at all times to disclose any information that we deem necessary to comply with any applicable law, regulation, legal process or governmental request. We also may disclose your information when we determine that applicable law requires or permits such disclosure, including exchanging information with other companies and organizations for fraud protection purposes, or if we determine that disclosure is reasonably necessary to enforce any of our terms or policies or to protect us or other Site users.
The Site may include functionality that allows certain kinds of interactions between the Site and a third-party web site, platform, tool, application or other service, and accessing or display of third-party content via the Site (“Associated Third-Party Services”). The use of Associated Third-Party Services may involve the third-party operator thereof (“Third-Party Operator”) providing certain information, including personal information, to us. For example, you may be able to access our Site via a third party platform, site, or other service, and those Third-Party Operators may collect personal information and other data about you in connection therewith, and may provide some or all of it to us (e.g., the third party may handle the billing of transactions for our products that are purchased via the Third Party Service and then tell us what you purchased so we can fulfill the order.
If we offer and you choose to use Associated Third-Party Services to access or use our Site, the Third-Party Operators may send personal information about you to us. We will treat personal information Third-Party Operators provide to us consistent with this Privacy Policy. If we discontinue use of any Third-Party Service, you consent that we may nevertheless retain any personal information, and other information and data, we may have already received in connection therewith in accordance with this Privacy Policy.
When you use Associated Third-Party Services, you are using their services and not our services and they, not we, are responsible for their practices. You should review the applicable third-party privacy policies before using such Associated Third-Party Services in connection with our Site. Here are a few examples of Associated Third-Party Services we use:
PROTECTION OF PERSONAL INFORMATION
The transmission of information via the Internet is not completely secure, and we cannot guarantee the security of your information transmitted to our Site; any such transmission is at your own risk. We encourage you to always use caution when using the Internet. However, we take precautions – including administrative, technical, and physical measures – to safeguard your personal information against loss, theft, misuse, and unauthorized access, disclosure, alteration and destruction.
If you make any purchases through the Site, we may use a third-party payment processor (e.g., ShoPay) to assist with securely processing your payment information, and your credit card data will be encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information will be deleted.
E-mail Security: “Phishing” is a scam designed to steal your personal information. If you receive an e-mail that looks like it is from us asking you for your personal information, do not respond. We will never request your credit card information via email.
You are responsible for maintaining the security of your account credentials that related to the Site. We will treat access to the Site through your account credentials as authorized by you. Unauthorized access to password-protected or secure areas is prohibited. We may suspend your use of all or part of the Services without notice if we suspect or detect any breach of security. If you believe that information you provided to us is no longer secure, please notify us immediately using the contact information provided below.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Site. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Services.
DATA RETENTION
BNRG strives to retain personal information for no longer than is reasonably necessary for its processing purpose. The applicable retention period depends on the purpose for which personal information was obtain an on specific data retention obligations arising from applicable laws that may require the data to be held for a certain period of time.
We may retain personal information for a long period than is necessary for its processing purpose in the event of a complaint or if we reasonably believe that is a prospect of litigation in respect of our relationship with you. In some circumstances, such as for research and statistical purposes (including the generation of aggregate statistical studies), we will anonymize your personal information, in which case we may use this information indefinitely without further notice to you.
E-NEWSLETTERS & CHOICES
You may modify your e-mail subscription at any time to unsubscribe from our marketing communications via the unsubscribe link in each e-mail. Please note that your opt-out is limited to the e-mail address used and will not affect subsequent subscriptions. If you opt-out of only certain communications, other subscriptions may continue. Even if you opt-out of receiving promotional communications, we may, subject to applicable law, continue to send you non-promotional communications, such as those about your transactions, servicing, or BNRG’s ongoing business relations.
DO NOT TRACK SIGNALS
You may exercise choices regarding the use of cookies from Google Analytics by going to https://tools.google.com/dlpage/gaoptout or downloading the Google Analytics Opt-out Browser Add-on.
Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. Note, however, we currently do not alter our practices when we receive a “Do Not Track” signal from a visitor’s browser.
Interest-Based Advertising
Certain companies we share your personal information with may participate in the Digital Advertising Alliance (“DAA”) AdChoices Program and may display an Advertising Option Icon for Interest-based Ads that links to an opt-out tool which allows you to exercise certain choices regarding targeting. You can learn more about the DAA AdChoices Program at http://www.youradchoices.com/
In addition, certain advertising networks and exchanges may participate in the Network Advertising Initiative (“NAI”). NAI has developed a tool that allows consumers to opt out of certain Interest-based Ads delivered by NAI members' ad networks. To learn more about opting out of such targeted advertising or to use the NAI tool, see http://www.networkadvertising.org/choices/. Please be aware that, even if you are able to opt out of certain kinds of Interest-based Ads, you will continue to receive non-targeted ads. Further, opting out of one or more NAI or DAA members only means that those selected members should no longer under the DAA / NAI rules deliver certain targeted ads to you. This will affect this and other services, but does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks). Also, if your browsers are configured to reject cookies when you visit this opt-out page, or you subsequently erase your cookies, use a different device or web browser(s), or use a non-browser-based method of access, your NAI / DAA browser-based opt-out may not, or may no longer, be effective. Mobile device opt-outs will not affect browser-based Interest-based Ads even on the same device, and you must opt-out separately for each device. We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their programs.
CALIFORNIA’S SHINE THE LIGHT LAW
California Civil Code Section 1798.83 permits users of our Site that are California residents to request certain information regarding our disclosure of the information you provide through the website to third parties for their direct marketing purposes. To make such a request, please contact us at the information provided below.
ADDITIONAL DISCLOSURE FOR CALIFORNIA AND TEXAS RESIDENTS
Residents of California and Texas have the right to:
- Confirm whether we are processing your personal information;
- Correct inaccuracies that may be present in the personal information being processed;
- Request to have any personal information being processing be deleted (subject to applicable exceptions);
- Obtain a copy of data provided by you to us that is being processed in a digital format;
- Opt-out of the processing of personal information: (i) being used for targeted advertising; (ii) being sold; (iii) or being used to profile you or make significant decisions that may affect you.
Note to Texas Residents: In the event your data request is denied, Texas residents may also appeal that decision.
Exercising Your Data Rights
To exercise your rights please submit a request by emailing us at customerservice@powercrunch.com with the subject line “Power Crunch [California or Texas] Data Rights Request”.
Only you, or your authorized representative may make a request related to your personal information. We may ask for your name, email address and account information to verify your identity or your authorized representative’s identity. You may only submit a request to know twice within a 12-month period. We endeavor to substantively respond to a verifiable consumer request within forty-five (45) days of its receipt, unless we require an extension. If we reasonably require an extension, we will inform you of the reason and extension period.
Note to Texas Residents: In the event we deny your data rights request, you may appeal our decision by emailing us or calling us at the information provided above. You will receive confirmation of the action being taken regarding your appeal within 60 days of receipt of your appeal.
Exercising Your Right to Opt-Out: You may exercise your right to opt-out by clicking on the Do Not Sell or Share My Personal Information link in the footer of our website and following the instructions or by using a supported opt-out preference signal, such as the Global Privacy Control.
Non-Discrimination
We will not discriminate against you for exercising any of your data rights. We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
Notice of Financial Incentive
BNRG offers may offer various incentives to consumers who choose to share their personal information, such as their email address with us. These incentives may include, but are not limited to discounts on our products or other financial benefits. Participation in these programs is entirely voluntary and is governed by the terms and conditions of such program and by our Terms of Use. You must opt-in to participate in such programs and you have the right to withdraw from such program at any time by exercising your rights as described above.
Summary of Data Disclosed to Third Parties
In the preceding twelve (12) months, we may have collected and disclosed the following categories of personal information for the specific business purposes to the categories of third parties indicated in the chart below. We do not “sell” or “share” your personal information as those terms are defined under California law.
Personal Information Category |
Examples of Information Category |
Is Category Collected? |
Business Purpose Disclosures |
Category of Third-Party Recipients |
A: Identifiers. |
A real name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers |
Yes |
Account processing; invoice and payment processing; product and services recommendations |
Data Analytics Providers; advertising networks; Operating Systems & Platforms; Social Networks; Billing and Payment Processors |
B: California Customer Records personal information categories. |
A name, signature, Social Security number, physical characteristics or description, address, telephone number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number. Some personal information included in this category may overlap with other categories |
Yes |
Account processing; invoice and payment processing; product and services recommendations |
Data Analytics Providers; advertising networks; Operating Systems & Platforms; Social Networks; Billing and Payment Processors |
C: Protected Classification Characteristics Under California Law |
Age, citizenship, marital status and mental ability |
Yes |
Account processing |
Billing and Payment Processors |
D: Commercial information. |
Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies |
Yes |
Product and services recommendations |
Data Analytics Providers; advertising networks |
E: Biometric Information |
Behavioral characteristics, including imagery of the face and voice recordings. |
No |
N/A |
N/A |
F: Internet or other similar network activity. |
Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement |
Yes |
Product and services recommendations |
Advertising Networks; Data Analytics Providers; Operating Systems & Platforms |
G: Geolocation data. |
IP address based location information and GPS data |
Yes |
Product and services recommendations |
Service providers; advertising partners; analytics partners and other parties you may authorize |
H: Sensory Data |
Audio, electronic, visual, thermal, olfactory or similar information |
No |
N/A |
N/A |
I: Professional or employment-related information |
Current or past job history or performance evaluations. |
No |
N/A |
N/A |
J: Non-public education information |
Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial Information, or student disciplinary records |
No |
N/A |
N/A |
K: Inferences drawn from other personal information |
Profiles reflecting on a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes |
Yes |
Product and services recommendations |
Advertising Networks; Data Analytics Providers; Operating Systems & Platforms |
L: Sensitive personal information |
Information such as social security number, passport number, and precise geolocation data – specifically used for the purpose of inferring characteristics about a consumer |
No |
N/A |
N/A |
CONTACTING US
If you have questions about this Privacy Policy, our information practices, or your dealings with us, please contact customerservice@powercrunch.com. You can also write to us at:
Power Crunch
6 Morgan Suite 100
Irvine, CA 92618